珠海格力电器股份有限公司
Gree Electric Appliances, Inc. of Zhuhai
厂内设计
In-house Design
产品以“回归本真”的理念为出发点。在色彩上,采用低调朴素的白色为主色调,能轻松融入现代家居环境;在造型上,方形微圆角为主要特征,整机轻薄精致;在显示操作上,简化显示内容,清楚直观;在视觉体验上,创新采用面板中空的形式,依据设计心理学原理,极大增加了产品的科技透明度,增强了消费者的信任感。
Designed in accordance with the principle of “returning to the true essence of the product” and with plain white as its dominant tone, this water purifier can harmoniously blend into modern houses. Cuboid in shape with curved corners, it is lightweight and exquisite. The display screen presents clearly its operating status and all other necessary information. The clear horizontal band in the middle of the front panel, which is an innovative design based on design psychology, can greatly enhance customers' trust by emphasizing the idea of transparent technology.